Alex Simpson - Sport

Alex is a warm and evocative director whose work blends bold, stylistic visuals with intimate, emotionally rich storytelling. Personable and collaborative by nature, she is known for creating open, trusting environments on set - whether working with actors or real people - allowing honest, human moments to unfold with ease.

Driven by a curiosity about what connects us as humans, Alex gravitates towards stories of resilience, emotion and lived experience. Her films often explore movement and fluidity, weaving together sound and image to create work that feels both cinematic and deeply personal.

Her projects span documentaries, commercials and branded content, with standout films including Chrysalis, Fell Runner and Dambe, the latter winning the Heritage Award at the British Documentary Film Festival.

Alex is now focused on building her reel with expressive, movement-led sport and performance work - continuing to craft films that are bold, explorative and unmistakably human.