Caswell Coggins brings to life new campaign for CarStore

May 30, 2022

Caswell Coggins brings us more clever transitions for CarStore’s first major Advertising campaign since a major re-brand at the end of 2021.

The integrated campaign from Pendragon and The Maverick Group for the one of the UK’s leading automotive retailers will run across TV, VOD, OOH, press, radio, online and digital, with all channels encouraging consumers to “buy your way”. The TVC was directed by Dark Energy’s Caswell Coggins and demonstrates the brand’s purchasing options using a cleverly designed revolving stage.

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